+ Vinacook

FRIENDLY GAS KITCHEN OF EVERY VIETNAMESE FAMILY

+ Vinacook

Creative director: Xuan Bach

Art director: Manh Truong

Location: HA NOI

Client: VINACOOK

SCOPE

Art Direction

Branding

Editorial design

Production

OVERVIEW

Design with simple font but very balanced, light, eye-catching. The combination of two main colors Red - Gray. The red color symbolizes dynamism, vitality and faith, expresses good fortune for the family, especially the meaning of reunion, meeting members happily and cozy together. The passionate red color will bring joy and joy to the family. Gray is a timeless color with a sense of stability, sophistication, elegance, and elegance. Cleverly integrating the image of the fire - a symbol of a cozy and affluent house. It is also the fire of enthusiasm, confidence and strong development of the business.

From the above elements, Bend Design unit designed the VinaCook logo to convey the full message of the business that the business wants to give to customers!

 

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